Does Loyalty come with rewards?How do you treat your most loyal subscribers? Do the customers that have been with you more than 8 years have any additional benefits over those that just started 6 months ago?
As a frequent flyer, I look forward to the occasional upgrade to first class and the option to select an aisle seat for free to ensure a more comfortable ride. I am extremely pleased with the free flights and hotel stays associated with the hotel and airline programs. Does your newspaper offer special rewards for the most loyal customers, free access to online content, free access to achieves, monthly newsletters, inside scoop on upcoming events, access to metro area dining deals, option to purchase tickets prior to the public for special events? Imagine opening up your mail and receiving a $25.00 gift card on your 5th anniversary as a reader. Will rewards promote continued loyalty?
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